Business Development Quick Bits

The Rams Have Landed

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The team’s new home in Woodland Hills is up and running.

According to Stu Jackson, Senior Staff Writer for the L.A. Rams, the Los Angeles Rams have officially moved into their new practice facility in Warner Center. The facility features two full-size, natural grass fields, as well as a weight room, training room, locker room, media room, and a meal room. This is a significant upgrade from their previous practice facility in Thousand Oaks. 

Jackson noted on the team website that “The team started practice on August 26 in the new location. It marked the team’s first practice at its new Woodland Hills football headquarters, a little over ninth months after the November 14, 2023, ceremony at Topanga Village—part of the nearly 100-acres in Woodland Hills acquired last year by Los Angeles Rams Owner/Chairman E. Stanley Kroenke—in which they officially touched down in the area and announced the plans to move there in advance of the 2024 season.

“What an amazing tribute to so many people behind the scenes getting this place ready to go,” Head coach Sean McVay said. “You look at just the leadership from so many people in operations… [Senior Director of Operations] Sophie Harlan [and] [Equipment Director] Brendan Berger in equipment. [Vice President, Football & Business Administration] Tony Pastoors [and] [Rams President] Kevin Demoff deserve a ton of credit as well as [President of Kroenke Holdings] Otto Maly. We’re really excited. You come in here and getting over here yesterday and the amount of work that’s being done [and] that’s still to be done. Just the functionality, the thoughtfulness that went into this… It’s going to be helpful for us. I think the players are excited about it. I know the coaches and everybody else feels that way.”

“But this is the first step for the Los Angeles Rams, and it’s important to have a physical presence within the city limits of Los Angeles,” Demoff said. “While I love SoFi Stadium, and we all do, and the city of Inglewood, Inglewood has been a great home, but this gives us a true physical presence in the city of Los Angeles.”

Second, Demoff said it’s a “great step working with all the residents and our neighbors in the San Fernando Valley to bring professional sports headquarters to the San Fernando Valley, which has never occurred in the history of the city.”

And third is the potential of the area.

“There’s so much unbelievable long-term potential here at Warner Center,” Demoff said. “And when we have 100 acres, which includes the Village at Topanga, which is currently open and driving as an outdoor mall, and then you add in the 65 acres we’ve acquired, to go develop a true sports and entertainment district around our practice facility. I think it gives a sense of permanence and place to this organization and the first steps of a long-term vision. This is not just a new temporary facility. This is a temporary facility at our long-term home, and I think that makes all the difference in the world.”

The economic impact of the Rams headquarters being in Woodland Hills is expected to be significant. Here are some of the key areas where it is likely to have a positive impact:

Direct Jobs
The Rams’ headquarters will create direct jobs in various areas, such as facility management, security, and administrative support.
Indirect Jobs
The increased tourism and economic activity will also create indirect jobs in related industries, such as hospitality, retail, and transportation.

Property Values
The presence of the Rams is expected to increase property values in the Woodland Hills, West Hills, and Calabasas areas.
Business Growth
Local businesses, such as restaurants, bars, and shops, will benefit from the increased foot traffic and spending.
Community Development
The Rams’ headquarters can contribute to the overall development and revitalization of Woodland Hills. •

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